To introduce students to business as a field of study.
To familiarize students with the concept of entrepreneurship.
To encourage students to think critically about business concepts and develop their entrepreneurial skills.
Icebreaker Activity:
"Shark Tank" Pitch: Divide the class into groups and have them develop a product or service idea that solves a real-world problem. Each group will present their pitch "Shark Tank" style to the rest of the class, who will act as investors judging the viability of the idea. Through this activity, students will brainstorm and apply principles of entrepreneurship in a fun and engaging way.
Lecture:
Business Fundamentals: Introduce key business topics such as accounting, marketing, management, and finance. Discuss the importance of budgeting, goal setting, and problem-solving in business operations. Use case studies and examples to illustrate these concepts.
Discussion:
Entrepreneurs and Innovation: Discuss the role of entrepreneurs in the business world. Explore business leaders who successfully innovated and disrupted markets, such as Elon Musk and Steve Jobs. Ask students to brainstorm businesses that have the potential to create a positive impact on society.
Conclusion:
Recap the key concepts covered in the lesson and encourage students to apply what they have learned to future business topics. End the lesson with a quote from a successful entrepreneur, such as Richard Branson's "Entrepreneurship is about turning what excites you in life into capital so that you can do more of it."